International Trade Institute

The International Trade Institute (ITI) was established to train trade specialists who are well versed in foreign languages and the practices of international trade. ITI offers a range of international business programs that vary in length from six months to two years. ITI also conducts on-the-job training seminars and workshops to help participants increase their knowledge and understanding of international trade, business language, and management principles.


Pre-Job Training


International Business Administration Program (IBAP)


The IBAP offers courses in 12 world languages: English, Japanese, German, French, Spanish, Russian, Korean, Arabic, Portuguese, Vietnamese, Indonesian and Thai. Two types of IBAP programs are offered: a comprehensive two-year program and an intensive one-year program.

IBAP achievements and successes are numerous. The average score of the two-year English majors on the Test of English for International Communication (TOEIC) was about 900 (out of a top score of 990), which is significantly higher than average score of 595 for Taiwanese graduate students. In addition, the number of Japanese majors who passed the first level of the Japanese Language Proficiency Test (JLPT) was 64%, as opposed to 30.4% for those who received their Japanese language training in Japan, and 27.6% for those who trained outside of Japan.

In 2016, about 610 different industries participated in the ITI job fair. Among these, 116 were Excellent Taiwan Exporters and Importers, and Hidden Champions and offered over 3,000 job opportunities. Since the establishment of this program, ITI has trained a total of 4,714 graduates: 70% of them have devoted themselves to the international marketing field, and have realized impressive achievements.


IBAP at the Newly-Established Taichung and Kaohsiung Branch

Following the success of the IBAP in Hsinchu, and as an affirmation from the industry of the high-quality students graduating from ITI, the Ministry of Economic Affairs extended the IBAP to Central and Southern Taiwan. In 2014, National Chung Hsing University was chosen to host additional IBAP. In 2016, the Southern IBAP was established at National Sun Yat-sen University. In the future, the Taichung and Kaohsiung Branch will develop its connections with local industries in the hopes of offering diversified job opportunities to its students.


International Trade Program (ITP)

Supplying an even balance of English language and trade courses, this full-time, six-month program is available to those who have or are pursuing their bachelors. The program offers 300 hours of business practices, and 400 hours of business English.



On-The-Job Training


International Marketing Program

Focusing on international trade and marketing, this part-time program runs for six months. About 40 students undergo a rigorous regiment with 210 hours of courses related to trade and marketing.

Short Courses

A large variety of trade-related courses, with durations of 6 to 36 hours, are taught under the auspices of ITI - Taipei. Offered in Chinese, over 20 different special trade topics are covered, including international trade, transit trade, international marketing, trade show marketing, international business negotiations, financial management, letters of credit, brand marketing, and English contract law. In addition to these courses, ITI also offers 36 hours of special language courses, including Spanish, Korean, Vietnamese, Indonesian and Thai language. A complete fee schedule is available upon request.

New Southbound Talent Training Program

The New Southbound Talent Training Program aims to cultivate the understanding of the ASEAN and the South Asia market. With the 90 and 24 hours of training, it covers topics in International Trade, Marketing, e-Commerce, Culture, Local Market Introduction, and language courses in English, and a choice of Vietnamese, Indonesian or Thai.


MICE Certification and Training Project


In recent years, governments around the world have been paying more and more attention to the MICE (Meetings, Incentives, Conventions & Exhibitions) industry because of its high potential, value added, and innovative benefits. Its potential for creating employment and business opportunities is a powerful driving force for all related industries. 

Sponsored by the Ministry of Economic Affairs, ITI has been responsible for the MICE Certification and Training Project since 2005. The project includes establishing the Certification System, giving the Professional Training Programs, setting up HR Data Bank, hosting MICE Destination Marketing Contest, and publishing online learning material. 

MICE Recruitment Fair in Taipei

MICE Certification and Training Project provided 80 MICE training programs with 2,766 trainees in 2016. Individuals who are currently employed in the Meeting and Exhibition Industry or are university graduates of related fields had the opportunity to pursue continuing education to increase their industry involvement. The programs included Meeting and Exhibition Management, Site Inspection and Overseas Visits.

This year, MICE Certification and Training Project conducted the Tenth Examination of Certificate in Certified MICE Professional with the attendance of 1,805 people as examinees.

In 2012, TAITRA worked with The International Association of Exhibitions and Events (IAEE) and the Convention Industry Council (CIC) to institute the Certified in Exhibition Management, CEM for short, and Certified Meetings Professional, CMP, to raise the level of professionalism and knowledge of Taiwan’s MICE personnel, in addition to keeping Taiwan current with international MICE trends. Within five years, Taiwan now has 124 CEM and 28 CMP certified individuals, ranking second in Asia and fifth in the world.